It seems everyone’s getting into the green groove these days. But GURU Energy Drink can’t be accused of jumping on the eco-friendly bandwagon: we’ve been pushing “CLEAN ENERGY” for 10 years this summer, and (still) one of the few to gain organic certification. Now going green isn’t just in – it’s hot. But we can’t take all the credit…

1. Put that poncho away – organic’s about more than hemp and tofu. Now you can be both eco-savvy and sinful with organic booze, green lingerie, even Earth-friendly sex toys.

2. You’ll be in good company. We don’t like to name drop, but *cough* supermodel Elle Macpherson, celeb chef Jamie Oliver, Entourage actress Emmanuelle Chriqui and First Lady Michelle Obama *cough*. What do they have in common? They all proudly support organic food and products. Being green seems to be the only cause célèbre without an expiry date.

3. Beauty doesn’t have to only be skin deep. Eating organic is good for your body and mind, making you a more attractive inside and out.

4. Organic produce is higher in antioxidants than the regular stuff, meaning you get the full effects of GURU ingredients like ginkgo biloba, know for its ability to amp up your sexual stamina, and ginseng, which has been proven to enhance libido… at least in lab rats. You’ll have to conduct your own tests and let us know.

5. Not only do organic ingredients taste better, the food and drink you consume affects … ahem… the taste of your body. Don’t make us spell it out for you. It’s a good thing.