Fashion GURU: Make Way for the Love Brigade

| by littleevie | category: Art, Beauty, Fashion, Film, Music, NYC, party

LoveBrigade

Feeling a little dizzy from the back-and-forth, back-and-forth of the tireless teams of catwalk models? Make your way to Williamsburg where the pretty people are breathing new life into regular Fashion Week fare.

“Presented in a nontraditional platform style, the show consists of a series of entrancing experiences, ranging from a drive-in car scene to a posh living room cocktail party,” says Christopher ‘Tinypants’ Dang of tonight’s show from Love Brigade, a collective that comprises three fashion labels, a retail store and a music merchandising service. All three angles will be at work for their Spring/Summer 2010 Revival collection. Things kick off tonight at 8 pm in The Space on 8th, and you’ll find collaborations from (to name a few) hosts Famous Friends, video docs from The New Pop, Jump shoes, music from Finger on the Pulse, Gabriel J. Shuldiner necklaces and, of course, GURU Energy Drink. With so much sensory stimulation, it promises to give you more than the usual runway rundown.

You can find more info about the party and Love Brigade on their site.

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Fashion GURU: Fashion Indie Files

| by littleevie | category: Uncategorized

Indie

Check out these photos from the other night at Fashion Indie’s party , the last night of Ruff Club at The Annex where the only thing more popular than PBR was GURU Energy Drink!

You can find tons more photos here, care of Nicky Digital (who’ll also be covering Love Brigade’s show tonight).

Don’t forget Fashion Indie’s party tonight at The Delancey. Fashion Week may be wrapping up, but they’ll be there celebrating – along with DJ DSTAR, The Bird Day, This is a Shakedown! and Adam Curtin of This is an Empire – for the official launch of their new party, Young Guns (think Lou Diamond Phillips is co-hosting?). More info here.

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Food GURU: PETA’s Newest Weapon? Scary Clowns!

| by littleevie | category: Food, Play, TV, Uncategorized

Are you the last person on Earth still not afraid of clowns? What about famous spokesclown Ronald McDonald? How about if he’s played by a demented Andy Dick?

Dick recently joined forces with animal rights group PETA and Canadian comedian Martin Short – in character as inept entertainment reporter Jiminy Glick – for a Funny or Die Exclusive to promote the parody site McCruelty, which was launched in 2000 as part of a campaign to get McDonald’s to change its methods of slaughtering chickens (including boiling them alive).

In the video, Glick interviews Mr. McDonald about his (and the fast food giant’s) animal rights track record. When the creepy clown isn’t scratching his face with a butcher’s knife he’s demonstrating how he frightens children. And if you’re not scared of clowns after watching it, you’re a stronger person than all of us here at (proudly – thankfully – organic) GURU Energy Drink.

Even if you’re not a PETA supporter, there’s another kind of animal being abused by fast food chains – human beings. About 127 million adults in the U.S. are overweight, 60 million are obese and 9 million are severely obese. And just having access to fast food can affect obesity rates, especially for children. A Canadian study showed that for every additional fast food restaurant for every 10,000 people, a city’s obesity rate rises three per cent.

Scary stuff.

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Music GURU: Jay-Z Goes All Natural

| by littleevie | category: GURU Stars, Music, NYC, Politics, TV, Uncategorized

Good things may come to those who wait, but there’s nothing like getting something early!

Jay-Z’s anticipated new album, The Blueprint 3, is available now, ahead of schedule (thanks, internet leak!) and already garnering rave reviews. The UK’s Daily Telegraph gave it four stars and said of the accomplished artist: “At 40 years old, [he] comes across as a well-rounded, sophisticated and diplomatic human being, more reliant on wit, charm and persuasive argument than all-out verbal assault.”

The first “Blueprint” album was released September 11, 2001, and Brooklyn native Jay-Z made waves last week with a 9/11 benefit show at Madison Square Garden, with appearances by artists like Rihanna and John Mayer.

Jay-Z also recently made a rare appearance on Bill Maher, who gave the rapper a gift of all his lyrics bound up in a book (aww, could it be that sharp-tongued Maher is just a big ol’ softie?).

Need more evidence that the rapper’s in line with the GURU philosophy? Jay-Z’s single “D.O.A.” has him touting the virtues of going all-natural – hey, just like GURU! – and calling the time of death on voice-distorting, robot-friendly Auto-Tune.

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Fashion GURU: Fashion Indie Gives it to You x2

| by littleevie | category: Fashion, NYC, party

Fashion week is going ahead full steam and the GURU’s still gushing at the trendiest parties in town. Check out two from Fashion Indie (“Fashion is a religion. This is its blog.”): tonight at club kid destination The Annex, co-hosting with party photo impresario The Cobrasnake, and then on September 18 at The Delancey as festivities come to a *sniff* close (that’s us choking back tears, not, er, the other sniffing associated with the fashion industry).

Ruff Club @ The Annex

Ruff Club @ The Annex

If you can’t keep up with all the fun, you can always party vicariously – or at least check out the latest fashion world gossip – thanks to Twitter feeds from Fashion Indie and men’s editor Corey Moran.

And stay tuned for pics from these and other GURU Energy Drink-enabled Fashion Week events!

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Green GURU: Attack of the Processed People

| by littleevie | category: Film, Food, Uncategorized
Froot Loops are health food?

Froot Loops are health food?

What do Puerto Rico, Gibraltar, Jordan and South Korea have in common? Their citizens can expect to live longer than Americans, on average. Despite spending more on health care than other industrialized nations, America ranks #50 when it comes to life expectancy.  But Americans have more to worry about than making it to the ripe old age of 78.11 – we’ve got to figure out how to get there without being plagued by debilitating disease. Not as simple as it sounds when we live in a nation of Processed People.

No, not that kind of processed people.

This kind:

Processed People is a documentary that tracks the decline of the American diet, from baby formula and kids’ meals to sugary cereals and frozen dinners marketed as health food (Can’t believe it? Read this New York Times article. You can check out more info on the movie and its team of experts here.

And America – let’s keep reaching for that rainbow! We’re still beating out Mexico and the Czech Republic!

-Dr. Jones

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