Winter has finally arrived! But if you don’t like the cold, GURU has a fun way to warm you up! Visit us at Igloofest and enter the GURU tug of war contest.

What’s it all about? During Igloofest, visit the GURU space where you and your friends can challenge the GURU Energy Drink team to a tug of war.

We’re not going to make you work for nothing! If you beat the GURU team, your team will be eligible to win the grand prize (a year’s supply of GURU Energy Drinks) plus we’ll be serving GURU Energy Drinks to help you dance that much harder! Yes, we love to spoil you

You can see all the contest details on our Facebook page: http://www.facebook.com/guruenergie

So, will we see you at Igloofest this year?

If you take photos of your tug of war, be sure to share them on our Facebook page. There will be draws for that too!

GURU Energy Drink is proud to partner with the 19th edition of Divers / Cité, which ignites downtown Montreal from July 25 to 31. On the eve of its twentieth anniversary, the festival celebrates every form of cultural expression: dance, opera, filmmaking and dazzling brilliance on two large outdoor stages, and in the city’s best party clubs. Numerous artists will perform, including Misstress Barbara, Mado Lamotte, DJ Paul, Boogie Wonder Band and many others.

For more information, visit: http://www.diverscite.org

GURU Energy Drink is proud to partner with the 15^th edition of the Fantasia Film Festival, the largest and most influential film festival of its kind in North America, which runs until August 7, 2011.

With its innovative programming and concept, Fantasia offers something for the general public and film lovers alike. Fantasia’s mandate is to promote today’s dynamic and continually evolving genre of film along with its essential role in the history of international cinema.

This year, more than 110 directors, actors and producers will present their films, and over 40 distributors, festival programmers and the international media will experience the legendary enthusiasm of the Fantasia audience.

See the film schedule at http://www.fantasiafestival.com. Which films will you see?

GURU Energy Drink is proud to partner with the 12th edition of the MUTEK FESTIVAL OF DIGITAL CREATIVITY AND ELECTRONIC MUSIC. This year’s festival will be held from June 1 to June 5.

Mutek has earned an enviable reputation as a platform where artists can present performances that are outside the mainstream. For 5 days, festival-goers can attend more than 80 performances by 111 artists.

Mutek @ Piknic Electronik. If you don’t know what to do this weekend, take in Piknic Electronik, which for the first time will take place on Saturday and Sunday at the Mutek Festival. This week on the GURU stage:

Saturday:

4:00 pm: FOOTPRINTZ, CA

4:50 pm: RECIFE, CA

5:50 pm: SIMON CALLED PETER, CA

Sunday:

CURATOR’S SELECTION

Photo Miguel Leagault / Miglego.com

This year, the emerging artists’ 2^nd stage is sponsored by GURU Energy Drink!

Again this year, GURU Energy Drink is proud to participate at Montreal’s Piknic Electronik. For this edition, the company has chosen to encourage emerging artists by putting its name on the second stage of the renowned festival. A Piknic Electronik sponsor since its inception, GURU Energy Drink is pushing its commitment even further and stating its desire to provide visibility to the next generation of electronic musicians!

The eponymous stage

The GURU stage will host primarily Canadian emerging artists such as Recife, Footprintz, LOL Boys, Romeo Kardec, Simon Called Peter, Farmelik and Math Rosen. The diverse programming on this second stage perfectly complements the main stage program, which features many enormously talented international artists. “I am impressed to see all these talented people and I believe we must encourage them to realize their dreams. GURU Energy Drink would have never been created if we had not believed, so it’s our turn to help these artists become true Gurus in their endeavours,” says Raymond Jolicoeur, co-founder of GURU Energy Drink. Several artists who have performed on the second stage at Piknic Electronik are now universally recognized.

With so much celebrating ahead,
an extra dose of Nature’s Energy^MC always comes in handy.Don’t forget to stock up on GURU!

Ho, ho, ho… You could win a GURU gift on 
How? Very easy. Check out our “Contest” photo album at facebook.com/guruenergy and click the “Like” button of the “GURU XMAS 2010” photo. Contest ends on Dec 22th, 2010. Good luck!

Haven’t tried GURU 2.0 yet? Never experienced the unique and amazing vibe at Piknic Electronik? Well you gotta join us this Sunday August 22^nd in Montreal at Place de l’Homme in Parc Jean-Drapeau. The GURU team will be there to keep the energy level high, with our super sampling girls. Musical delights will be presented by Paul Ritch, Bender, Boyscout Killers, The Gulf Stream et Green & Lateez. 33MAG will also be shooting a couple of videos for us. Meet us there and get the most out of Montreal’s summer weather while enjoying a breathtaking view of the city and quality electronic music, all in a warm and festive environment.  Accessible by bike, metro, or car, you can even get there by boat! http://piknicelectronik.com/en/info/locations Five minutes from downtown, this wonderful haven offers a positive alternative to the city heat, without having to leave it. See you on Sunday!

We’re happy to present our brand new product: GURU 2.0. Organic and 100% natural, this latest addition to the GURU line-up features an instantly recognizable taste for millions of energy drink fans. They too can now choose a healthful alternative without letting go that taste they’ve come to know so well.

True to our pro-health, pro-environment ideal, we are proud to introduce an energy drink with a well-known taste that can really smooth the transition to a healthier lifestyle and one that is better for the environment. Working exclusively with whole natural ingredients, we successfully reproduced that distinctive flavour known within the energy drink community. The result? A taste that explodes in your mouth, identifiable across the world, and available for the very first time in a version that’s 100% natural and certified organic. Fans of GURU Original and GURU Lite can rest assured: GURU 2.0 joins the family but its elders are here to stay.

We’d like to know what you think. Leave your comments at www.facebook.com/guruenergy and you could win a GURU T-shirt with a 24-pack of GURU 2.0. There will be one draw per week until Oct 1^st , 2010.